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Formed in 2016 by industry lifers, Chase Whitaker and Alex Rhek, Cold World Frozen Goods is a brazen, yet refreshing play on modern streetwear and graphic-forward apparel. With an arsenal of bold graphics standing alongside provocative narratives, CWFG unapologetically injects an irreverent attitude with a chill aesthetic. Rife with obtuse references advertised by a variety of anti-hero role model mascots, this brand is for a discerning crowd of people who know what’s up.
If crime pays, you gotta get something to carry everything you buy with that dirty money.
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